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Yesterday, I sent out my first message to the Pita Pit Mobile Coupon Club.  104 members received the message, “Show this msg for BOGO free pitas at Pita Pit! Today 4/9, 4-10 pm only. Fargo only.”  At least 8 of those members are my employees or friends, so we’ll say 96 customers received the message.

Out of those 96 customers, at least 16 redeemed their Mobile Coupon by showing their cell phone to the cashier.  That’s a 17% return rate with 1/2 hour notice!  I have a feeling the Pita Pit Mobile Coupon Club is going to work out just fine …

Today I will send out the first ever Pita Pit Mobile Coupon Club message to 104 members’ cell phones. I’ve been trying to decide between a “Buy One Get One Free” and a “Free Combo Upgrade” offer to start things off — both are very popular offers as print coupons. If you are a member of the Mobile Coupon Club, look for your message around 3 pm today.

I have something very clever* in mind for the second message, coming next week.

I will also be stopping by Island Park Cycles today to purchase the two bikes to be given away April 30, 2008 to two lucky members of the Mobile Coupon Club (I also have to pick up a wedding gift for my fiance).

* Yes, my self-esteem really is that high.